People are more inclined to be drawn in if their leader has a compelli…

John P. Kotter
38 citations
People are more inclined to be drawn in if their leader has a compelling vision. Great leaders help people get in touch with their own aspirations and then will help them forge those aspirations into a personal vision.
Humanity
16

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Overcoming complacency is crucial at the start of any change process, and it often requires a little bit of surprise, something that grabs attention at more than an intellectual level. You need to su … ▶
Leadership produces change. That is its primary function ✨ John P. Kotter (2008). Force For Change: How Leadership Differs from Management, p.35, Simon and Schuster
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Effective leaders help others to understand the necessity of change and to accept a common vision of the desired outcome.

People are more inclined to be drawn in if their leader has a compelling vision. Great leaders help people get in touch with their own aspirations and then will help them forge those aspirations into a personal vision.

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