Many people - and I think I am one of them - are more productive when …

David Ogilvy
141 citations
Many people - and I think I am one of them - are more productive when they've had a little to drink. I find if I drink two or three brandies, I'm far better able to write.
Death Humanity Thought
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Unless your campaign has a big idea, it will pass like a ship in the night.
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I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purpose … ▶
David Ogilvy made his copywriters come up 100 different headlines for every ad they wrote.
At 60 miles an hour the loudest noise in this Rolls-Royce comes from the electric clock. ✨ David Ogilvy (1997). An Autobiography, p.118, John Wiley & Sons

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