One half was sad because I had damaged my reputation. The other half w…

David Ogilvy
141 citations
One half was sad because I had damaged my reputation. The other half was happy because I had damaged my reputation. ✨ Ogilvy on Advertising. Book by David Ogilvy, p. 109, 1983.
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Where people aren't having any fun, they seldom produce good work. ✨ David Ogilvy (2012). The Unpublished David Ogilvy, p.82, Profile Books
Senior men have no monopoly on great ideas. Nor do creative people. Some of the best ideas come from account executives, researchers and others. Encourage this, you need all the ideas you can get. ✨ … ▶
I was doing a campaign once for a manufacturer, and I couldn't think of an ideas, and I was kind of desperate about it. The night before I had to show something to my client I had a dream, an interes … ▶
In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create. ✨ David Ogilvy (1963). Confessions of an advertising man, Holiday House
I don't know the rules of grammar... If you're trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language … ▶

One half was sad because I had damaged my reputation. The other half was happy because I had damaged my reputation. ✨ Ogilvy on Advertising. Book by David Ogilvy, p. 109, 1983.

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