Don't try to guess what sort of thing editors want to publish or what …

William Zinsser
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Don't try to guess what sort of thing editors want to publish or what you think the country is in a mood to read. Editors and readers don't know what they want to read until they read it. Besides, they're always looking for something new. ✨ William Zinsser (2012). On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction, p.24, Harper Collins
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