Men are driven by two principal impulses, either by love or by fear. ✨…

Niccolo Machiavelli
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Men are driven by two principal impulses, either by love or by fear. ✨ Niccolo Machiavelli (2003). Discourses on Livy, p.302, OUP Oxford
Love
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Men in general judge more from appearances than from reality. All men have eyes, but few have the gift of penetration.
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When you disarm your subjects, however, you offend them by showing that either from cowardliness or lack of faith, you distrust them; and either conclusion will induce them to hate you.
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Men are driven by two principal impulses, either by love or by fear. ✨ Niccolo Machiavelli (2003). Discourses on Livy, p.302, OUP Oxford

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