Being an artist isn't a genetic disposition or a specific talent. It's…

Seth Godin
632 citations
Being an artist isn't a genetic disposition or a specific talent. It's an attitude we can all adopt. It's a hunger to seize new ground, make connections, and work without a map. If you do those things, you're an artist.
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Marketing is the way your people answer the phone, the typesetting on your bills and your return policy. ✨ Seth Godin (2006). Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business … ▶
People are not afraid of failure, they're afraid of blame.
Everyone is not your customer.
By all means, fire the customers who aren't worth the time and the trouble. But understand that the moment you insist the customer is wrong, you've just started the firing process.
Just start. Start now. Fail often. Enjoy the ride. ✨ Seth Godin (2006). Free Prize Inside: The Next Big Marketing Idea, p.245, Penguin UK

Being an artist isn't a genetic disposition or a specific talent. It's an attitude we can all adopt. It's a hunger to seize new ground, make connections, and work without a map. If you do those things, you're an artist.

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