Red AuerbachMany, many times, the kids with the less talent become the better athletes because they're more dedicated to achieving their full potential. ✨ Red Auerbach, Joe Fitzgerald (… ▶343Time
Red AuerbachIf you want to be a Champion, you've got to feel like one, you've got to act like one, you've got to look like one.377Reading
Red AuerbachI don't believe in statistics. There are too many factors that can't be measured. You can't measure a ballplayer's heart.312LoveTruth
Red AuerbachIf they think we've got an edge, we've got an edge.356Thought
Red AuerbachHe who believes in nobody knows that he himself is not to be trusted.325Humor
Red AuerbachLook after your people. ✨ Red Auerbach: What I've Learned by Charles P. Pierce, www.esquire.com. January 29, 2007.3710Humanity
Red AuerbachI can't stand a ballplayer who plays in fear. Anybody who has a good shot has got to take it and keep taking it. So he misses...so what?336Hope
Red AuerbachThe coach should be the absolute boss, but he still should maintain an open mind.315Thought
Red AuerbachI can't stand a ballplayer who plays in fear.3510Humanity
Red AuerbachI never had a set of rules. Every situation is different. ✨ Red Auerbach: What I've Learned by Charles P. Pierce, www.esquire.com. January 29, 2007.339Life
Red AuerbachYou can't win without the ball. ✨ Auerbach: Jackson is 'a great coach'. Interview with ESPN.com, www.espn.com. June 21, 2005.3310Life
Red AuerbachThe Boston Celtics are not a basketball team, they are a way of life.241Life
Red AuerbachStand up for your players. Show them you care on and off the court.319Truth
Red AuerbachThe best way to forget ones self is to look at the world with attention and love.243Love
Red AuerbachTake pride in what you do. The kind of pride I'm talking about is not the arrogant puffed-up kind; it's just the whole idea of caring - fiercely caring266Thought
Red AuerbachYou've got to avoid overcoaching. You've got to avoid talking too much. You've got to avoid showing players that you're the boss every time. You don't have to do that. They know y… ▶225Time
Red AuerbachTo a father, when a child dies, the future dies; to a child when a parent dies, the past dies.171DeathHopeTime
Red AuerbachYou don't win games as a coach during games. You win games as a coach before games. Players win during games, not coaches182Politics
Red AuerbachTo be a successful coach you should be and look prepared. You must be a man of integrity. Never break your word. Don't have two sets of standards. Remember you don't handle player… ▶259Life
Red AuerbachAll records are made to be broken. ✨ Interview with Ken Shouler, www.espn.com. October 28, 2006.172Reflection
Red AuerbachHe has the players too happy.228Time
Red AuerbachAn acre of performance is worth a whole world of promise.218Reflection
Red AuerbachIt's not what you tell your players that counts. It's what they hear.2310Humanity
Red AuerbachThe only correct actions are those that demand no explanation and no apology.174Politics
Red AuerbachEverything can happen in the playoffs. ✨ Interview with Ken Shouler, www.espn.com. October 28, 2006.2210Hope
Red AuerbachEveryone is born with a certain potential. You may never achieve your full potential, but how close you come depends on how much you want to pay the price. ✨ Red Auerbach, J… ▶208Reading
Red AuerbachBasketball is like war in that offensive weapons are developed first, and it always takes a while for the defense to catch up.219Death
Red AuerbachWhen players are used to winning, they put out a little more. Basketball 3rd winningest coach (regular season and playoffs) in NBA history; won 1,037 times in 20 years.133Time
Red AuerbachIf you're keeping score, win! ✨ Red Auerbach: What I've Learned by Charles P. Pierce, www.esquire.com. January 29, 2007.157Sadness
Red AuerbachJust do what you do best.137Death
