Clear thinking becomes clear writing; one can't exist without the othe…

William Zinsser
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Clear thinking becomes clear writing; one can't exist without the other. ✨ William Zinsser (2012). On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction, p.8, Harper Collins
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Writing is linear and sequential; Sentence B must follow Sentence A, and Sentence C must follow Sentence B, and eventually you get to Sentence Z. The hard part of writing isn't the writing; it's the … ▶
A writer will do anything to avoid the act of writing. ✨ William Zinsser (2012). On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction, p.19, Harper Collins
Be grateful for every word you can cut.
I have no interest in teaching writers how to sell. I want to teach them how to write. If the process is sound, the product will take care of itself, and sales are likely to follow.
My four articles of faith: clarity, simplicity, brevity and humanity.

Clear thinking becomes clear writing; one can't exist without the other. ✨ William Zinsser (2012). On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction, p.8, Harper Collins

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