The only purpose of customer service is to change feelings. ✨ FaceBook…

Seth Godin
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The only purpose of customer service is to change feelings. ✨ FaceBook post bySeth Godin from Oct 25, 2012
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Market-driven design builds the success of the product's marketing into the product itself.
The tiny cost of failure...is dwarfed by the huge cost of not trying.
The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosit … ▶
The goal is to be on the hook, not to let someone else do the scary parts.
Excellence isn’t about working extra hard to do what you’re told. It’s about taking the initiative to do work you decide is worth doing. ✨ Seth Godin (2015). Poke The Box: When Was the Last Time You … ▶

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