The purpose of the corporation must be redefined as creating shared va…

Michael Porter
29 citations
The purpose of the corporation must be redefined as creating shared value, not just profit per se. This will drive the next wave of innovation and productivity growth in the global economy. ✨ The Big Idea: Creating Shared Value by Michael E. Porter and Mark R. Kramer, www.huffingtonpost.com. January 28, 2011.
Thought
18

More Author Quotes

Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value. ✨ Harvard Business Review, John P. Kotter, Michael Porter … ▶
Businesses must reconnect company success with social progress. Shared value is not social responsibility, philanthropy, or even sustainability, but a new way to achieve economic success. It is not o … ▶
Innovation is the central issue in economic prosperity.
Billions are wasted on ineffective philanthropy. Philanthropy is decades behind business in applying rigorous thinking to the use of money.
Finally, strategy must have continuity. It can't be constantly reinvented.

More Author Quotes

Most Cited Authors

The Best Quotes

Most Liked Authors

Curated Author Quotes