People don't believe what you tell them. They rarely believe what you …

Seth Godin
632 citations
People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves. ✨ Seth Godin (2008). Tribes: We Need You to Lead Us, p.138, Penguin
Humanity
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People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves. ✨ Seth Godin (2008). Tribes: We Need You to Lead Us, p.138, Penguin

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