The art and science of memory is about developing the capacity to quic…

Joshua Foer
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The art and science of memory is about developing the capacity to quickly create images that link disparate ideas. Creativity is the ability to form similar connections between disparate images and to create something new and hurl it into the future so it becomes a poem, or a building, or a dance, or a novel. Creativity is, in a sense, future memory.
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When we first hear [a] word, we start putting these associational hooks into it that make it easier to fish it back out at some later date.
Many memory techniques involve creating unforgettable imagery, in your minds eye. Thats an act of imagination. Creating really weird imagery really quickly was the most fun part of my training to com … ▶
Some memorizers arbitrarily associate each playing card with a familiar person or object, so that the king of clubs is represented by, say, Tony Danza. The grand masters associate each card with a pe … ▶
...who we are and what we do it is fundamentally a function of what we remember.
I met with amnesiacs and savants, educators and scientists, to try to understand what memory is, why it works, why it sometimes doesn't, and what its potential might be.

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